Partner Options

SafariBookings is the largest online marketplace for African safari tours. Fully registered safari companies can join SafariBookings and promote their company and tours to 3 million potential clients per year.

A SafariBookings account and the use of our review services are free. Advertising your company and tours requires a payment per quote request. More information about paying per quote request.

Who can apply for a SafariBookings account?

We only accept companies that:

  • Are fully registered and have the required licenses to operate a tourism business according to the laws of the country (or countries) where they are incorporated.
  • Offer tours to one (or multiple) of the following safari countries: Botswana, Kenya, Lesotho, Malawi, Mozambique, Namibia, Rwanda, South Africa, Swaziland, Tanzania, Uganda, Zambia and/or Zimbabwe.
  • Are specialized in Africa. It's OK if you also offer tours to one or two other 'non-Western' continents (such as Asia or South America), but we don't accept operators/agents that can arrange tours to anywhere in the world, unless:
    • You are located in one of the 11 safari countries mentioned above.
    • You have a specialized Africa department that has multiple employees who deal with Africa only.


You can apply for a free account by emailing us the information below:

  • Your official company name
  • Your first and last name
  • Your company's website address (your website must be in English or, at least, have an English section)
  • Your company's postal address (for most African countries this is a P.O. Box address)
  • Your general corporate email address
  • A digital scan or photo (JPEG or PDF) of your business registration papers.

Please email this info to

Once we've received and checked all the requested info, we'll contact you to inform you about the next steps of the application procedure.