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Charlotte   –  
United Kingdom UK
Visited: June 2016 Reviewed: Aug 7, 2016

Email Charlotte  |  20-35 years of age  |  Experience level: 2-5 safaris

Wonderful experience
5/5

My husband and I had the most wonderful experience with It started in Africa. In the run-up to our trip, the team were very quick to respond to emails and very professional. We had looked into several companies, but this was the best quote we received for a 4 day safari, and their professional manner and good reviews put us at ease that we had made the right choice.

We were not disappointed - on arrival, everything ran like clockwork and we loved every minute of the trip (which included Lake Manyara, the Serengeti and the Ngorongoro crater). We were thrilled to see the big five as well as a leopard, in spite of it being a short 4-day trip. Isaac, the guide, was wonderful: good-humoured and very knowledgeable, he kept a very good handle on the schedule. Samuel, the cook, kept us all very well fed and happy! The campsites were basic, but generally clean and comfortable, and with Isaac and Samuel to help set up, we felt in very safe hands.

Just one thing that would have made our trip even better: we hadn't quite expected how cold it would be on the rim of the Ngorongoro crater where we camped, so would advise future guests to bring warmer clothes, especially something wind-proof (we just had sweaters/light cotton jackets). Also, if we were planning the trip again, we might miss out Lake Manyara and go straight to the Serengeti to have an extra night there, but that is just personal preference!

All in all, we had a fabulous time and would recommend the company to any visitors to the country - although it initially seemed expensive, it was worth every penny!

Suri   –  
United States US
Visited: July 2016 Reviewed: Jul 29, 2016

Email Suri  |  35-50 years of age  |  Experience level: first safari

10 day safari June 27 thru July 9 2016
4/5

We had a wonderful Safari trip arranged via It Started in Africa. Our total trip was for 12 days (9 days of Safari + 3 days in Zanzibar) between June 27th to July 9th, 2016. The Safari included visits to Tarangiri National Park (2 nights in Tarangiri Safari Lodge), Lake Manyara National Park, (hunting) activities with Hadzabe tribe and Toga tribe (1 night in Kisima Ngeda at Lake Eyasi), Ngorongoro Crater (2 nights in Pakulala tented camp), flight to Central Serengeti (1 night in Chaka’s Kyota camp) with a day and half of game drives in Central Serengeti, drive to Northern Serengeti (2 nights in Chaka tented camps), and finally flight from Kotangade (N. Serengeti) to Zanzibar for 3 nights in Pongwe beach hotel).

Overall It Started in Africa had made excellent arrangements for us. As we were planning for the trip – It started in Africa customer happiness team was very responsive and patient answering the myriad of questions I posed – with good suggestions to customize the tour as I wanted. Impressed with their responsiveness to email – I got an email reply within a matter of hours no matter what time I sent them the question. Pricing / payment options and polices were clearly explained and there were no surprises. They provided us with our own safari vehicle with driver/guide (not shared), all the regional air travel were smooth (booked via Coastal Air), and we did not experience any unexpected expenses throughout the trip. Would definitely recommend It Started in Africa without reservations. See below for more details and ask all the questions so you are fully aware of what to expect.

Our driver/guide Erasto was absolutely fantastic – we would highly recommend him to anyone arranging tours with It started in Africa. He was very courteous, all ways on time, efficient as well as proficient in finding all the different animals we wanted to see and fluent in English. He did an excellent job of guiding us and seeking the right locations. E.g., when we wanted to see more lions – he took us deep into their habitats even though it was a longer drive – we were lucky enough to see a pride of male lions and the highlight was a lioness with 2 cubs (that were barely 2 weeks old). We saw all of the big 5 – Elephants, lions, leopards, wild buffaloes and even the very elusive black Rhino (this one alone was from afar – but we still could see it via the scope) and much more (zebras, wildebeests, warthogs, leopard, cheetah (with a cub and eating a kill), giraffes, hippos, Impala, gazelles, dik diks, mongoose, vultures, eagles, ostriches, jackals, hyenas, flamingos – the list is almost endless. Erasto covered the drive from Central to Northern Serengeti in about 5½ hours while still highlighting all the animals along the way (most other tourists mentioned it took them a whole day 8 to 10 hours to cover the same.) At the final stop Erasto was patient in tracking down the right crossing point for the Wildebeest crossing/migration across the Mara river as the final highlight of our Safari. Erasto appeared to be well connected within the driver/guide community across all safari companies and was able to glean a lot of information on animal locations via the radio, his cell phone and in talking to other drivers/guides. He also helped out several times when other safari vehicles were stuck on the roads (without creating any undue burden on us). Ask for Erasto if you are booking a trip with It Started in Africa.

We had excellent service at all the lodging options we used. Tarangiri Safari lodge was the largest camp (35+ tents) we used – the rest were all much smaller in size (10+ tents). The service at all the camps was exceptional (yes – we chose mostly the higher end of the luxury offerings). The tents were very well appointed and service staff were willing to cater to every request. Instructions were clear. We are all vegetarians and the chefs in every camp customized the menu to meet our needs – the food was delicious. We would recommend all of the camps without any reservations – without exception every camp went above and beyond to cater to our needs and requests (even doing laundry when the service was not generally offered). We were celebrating a couple of birthdays and our wedding anniversary thought the course of the trip (I had mentioned this in my preferences form to It Started in Africa which they had communicated to all of the camps) and the camp chef and staff at each camp surprised us with a celebration (including a cake, camp staff singing and dancing.)

Zanzibar and the Pongwe beach resort – the beach was definitely nice and interesting how much the water recedes during low tide (almost a mile exposing the sand bar that you can walk out on). We only had breakfast included in the package with Pongwe beach resort – so had to pay for lunch and dinners (and they were pretty expensive – so plan for it). We did not do any local activities in Zanzibar – most activities were a good distance away at other locations that were at least 1 to 2 hour drive – so choose your location wisely if you want to do any activities. We just stayed put and chilled at the beach. Had we planned better – I would have either picked a different location closer to some of the activities or would have skipped (or at least reduced the duration) of our stay in Zanzibar.

Specific things we wished we knew / planned better:
1. While the safari vehicle we had (an older 1990’s land cruiser) was mechanically sound (never broke down or got stuck) – it was still old and rickety. It did not have power windows and even the manual windows and doors were very difficult to operate. Given the dusty road conditions (exacerbated every time you pass a vehicle in either direction) – a good working set of windows that can be easily raised and lowered and doors that can be opened from both the inside and outside would have made the overall experience much more pleasant and easier to manage. It was definitely a difficult chore for us to operate the doors and windows on the vehicle we had. Not sure if we just got unlucky with the vehicle assignment – but most other vehicle we saw during the tour seemed to be in much better working order. I wish It Started in Africa had arranged for a better vehicle for us.
2. The transfer from Ngorongoro to Central Serengeti – we had specifically arranged to fly this sector (35 minute flight) as this was supposed to be the worst sector for road transfer. When we were planning the trip we had assumed that we would have a different car/driver/guide meet us at Central Serengeti for the Serengeti portion of the safari. We only found out after we started the Safari that our car/driver/guide would be the same for the entire safari and that he would drop us at the Lake Manyara airport for the flight and drive by himself (for about 5 hours) and meet us again at Serengeti airport. Unfortunately this meant we had to drive from the crater rim at 6 AM (in a complete fog where we could barely see 15 feet in front of you – needless to say a very scary drive) and a long wait in the Central Serengeti airport while our car/driver/guide covered the distance by road. Even though It Stared I Africa tried to arrange a different car to transfer us from Ngorongoro to the Lake Manyara airport – due to park fees and such – our regular car/driver/guide had to drive us down from the crater to park exit and had to drive back the same route again to get to Central Serengeti. Had we known this we would have definitely planned this portion differently – we would have exited the crater the previous night and stayed at a lodge in Lake Manyara near the airport instaed of a 2nd night at Pakulala tented camp – this could have given our car/driver/guide the extra time needed to get to Central Serengeti on time to pick us up at the airport while we could have had a leisurely morning at Lake Manyara (providing us some much needed rest and avoid the scary early morning drive down the crater) before catching the flight – and most likely would not have increased our overall cost. Wish we had known/planned this transfer better or gotten better advise/clarity from It Stared in Africa
3. Drive from Central to Northern Serengeti – more on this below – but this is another sector worth considering a flight – but not sure how you manage the car/driver/guide situation if you are using the same car/driver/guide for the entire trip. I was told this is where the “game package” option of flying and using different cars/drivers/guides may come in handy – but at a potentially higher overall cost.
4. Having said the above – we were very happy we had the same driver/guide Erasto for the entire trip.

A few general things to note:
1. There are almost no paved roads – all of the game drives inside the parks and most of the transfer drives were on rutty, unpaved, rocky and very bumpy roads. So drives are usually slow, long and bumpy requiring a lot of patience. Erasto did a fantastic job for us navigating the very difficult terrain.
2. Animals roam freely – so requires a lot of effort to track and spot them. Some are fairly common (zebras, wildebeests, gazelles, impalas), some are easy to find (elephants, giraffes) – we saw lots of them, but others are hard to track and find (specifically leopards, cheetahs, rhinos). Requires a lot of driving and patience. We had a 16 and 12 year old and there were times when their patience was tested
3. The roughly 1½ hour drive each way to Lake Eyasi/Kisima Ngeda (once you get off the main highway) is horrible – very dusty and bumpy (really no road or path that we could discern) – but is the only way to get in and out and get to the region where you can see the bushman (Hadzabe tribe). While the interaction and hunting expedition with the Hadzabe tribe was interesting – in hind sight not sure if the horrible drive required was worth the experience. But if you are interested in experiencing what you see In the movie “Gods must be Crazy” – then you will want to include this in your trip. The tented camp in Lake Eyasi though is a class apart – this is where we were first surprised by the staff with a cake and celebration – so unforgettable experience for us.
4. The drive from Central Serengeti to Northern Serengeti is long and arduous – again over very bumpy non paved terrain. While our driver covered this in 5½ hours – 8 to 10 hours seems to be the norm – so unless you want to specifically experience the drive (to follow the migration) – would highly recommend taking a flight.

Shogo   –  
United Arab Emirates AE
Visited: October 2015 Reviewed: Nov 27, 2015

Email Shogo  |  20-35 years of age  |  Experience level: 2-5 safaris

Everything is more than Incredible!! For your best Safari
5/5

Everything happened in Tanzania was like a dream for us.
My wife and I had the best and most incredible experience ever in Tanzania.
It is all because of Charles Joseph, the driver and guide, and Pascali, the cook.

We spent 5 days together and I just can't have enough word to explain how thankful we are.
Every single minute is full of joy.
Our journey was fulfilled with happiness and pleasure.

Charles Joseph's characteristics are awesome.
He always tries to entertain us.
He is always punctual.
He always cares about us.
He never neglects maintenance of his vehicle.
everything is more than perfect.

Pascali is the best safari cook.
We were so surprised that he cooked so tasty and delicious food within such a limited facility in camps.
We sometimes felt cold at night, and in that time, his soup warmed us not in the meaning of physically but mentally as well.

Yes, we completed Big 5.
On last day, Charles Joseph made a great effort to find the last piece, Rhynos.
and we made it by finding a family of them with a baby in Ngorongoro.

To see many animals in wild life is one of our major purposes in our journey.
but, what remains in our memory the most after leaving the country is one that we sung Jumbo song altogether on the way.

After we departed from the safari car, my wife kept crying for more than one hour at the airport because she missed both of them so much.

We are really really happy and lucky to have a safari with Charles Joseph and Pascali.
Words cannot explain how much we feel in that way.

Honestly speaking, I sent emails to 4 companies to ask for quotation and their context of safaris.
"It Started in Africa" always reverted emails to me faster than any other companies with full of answers.
We exchanged our emails more than 50 times, which obviously displays their dedication to customers and aspiration to entertain people who go to Tanzania.

For sure, I recommend you to travel in Tanzania with "It Started in Africa"

Cátia Zigue Gonçalves   –  
Portugal PT
Visited: September 2015 Reviewed: Oct 27, 2015

Email Cátia Zigue Gonçalves  |  20-35 years of age  |  Experience level: first safari

4 day safari in Tanzania
5/5

It was my first experience in a safari and it was really amazing! For sure I would repeat it with It started in Africa. The guide, the cook, all the team, they were all awesome! Taranguire, Serengeti and Ngorogoro Crater, I recommend :)

Traveler   –  
Lebanon LB
Visited: July 2015 Reviewed: Sep 30, 2015

Great trip!
5/5

My boyfriend and I booked with "It started in Africa" after reading their reviews, but also because they were extremely responsive as we asked lots of questions and changed our mind a few times about where we wanted to go and how long we wanted to stay. Each time, they gave us very detailed information and were quite patient. Once in country, the same type of service continued. Everything was very well-organized and planned. The flamencos in Ngorongoro were stunning, and so was the whole experience! I highly recommend this company. They're also a small local company so I'm glad to have booked with them!

Joe and Debbie   –  
United States US
Visited: August 2015 Reviewed: Sep 17, 2015

Email Joe and Debbie  |  50-65 years of age  |  Experience level: 2-5 safaris

The Crown Jewel Of Our Anniversary and Vacation of a Lifetime!
5/5

Our safari with It Started in Africa was the trip of a lifetime! A colleague recommended It Started in Africa and guaranteed that we would be very pleased. From our first contact, through the planning and then, from our arrival in Dar es Salaam through our last day in Arusha, everything went perfectly! Our trip was totally worry-free. It Started In Africa provided our in-country flights, all ground transportation, food and lodging.

The three-day safari provided us memories that will last our lifetime. Each day was a totally different and unique experience and each day topped the next. The first day we saw more than 100 elephants in Taranglre National Park. The second day, Ngorongoro Crater was one of the most magnificent things I have ever seen and down inside the crater was like being in the middle of a zoo without any fences. Animals were everywhere!! Damien, our tour guide, stayed with us all three days and he was a fantastic. I mentioned to him that my hope was to see Africa’s Top Five, especially, the black rhino. He seemed to know exactly where to go to find the animals and we saw four of the top five (including a black rhino). Afterwards, Damien was humble enough to say that it was all luck. The third day hunting with a bush tribe was just as unforgettable. Watching a movie 30 years ago called, "The God's Must Be Crazy" was the first time I heard about nomadic bush people who speak a "tick" language. To meet, hunt, sit and eat with this nomadic tribe of hunters and gatherers who actually speak this" tick" language was like traveling back into time.

Everyone that I am in contact with on social media now knows about “It Started In Africa." We are already planning our next trip to Tanzania and we will definitely use them again when we bring our grandchildren to Africa for their first safari next summer. We really did received top-flight professional service. Choosing It Started In Africa proved to be a great decision. Thanks!

Andris   –  
Tanzania TZ
Visited: August 2015 Reviewed: Aug 16, 2015

Email Andris  |  20-35 years of age  |  Experience level: 2-5 safaris

The most customer-friendly tour company
5/5

We took It Started In Africa for a 5-day safari in mid-August to explore Ngorongoro, Tarangire, and Serengeti up to Lobo campsite the North. They provided an impeccable service genuinely catering to our needs and trying to make the best out of our trip. We think safari experience largely depends on your driver/guide. Our guide Chicho made sure that we saw a number of times all the big game highlights, including numerous lion families eating their prey, a female lion going for hunt with her little cubs, leopards lying on trees, as well as cheetah. We heard that other companies try to limit the amount of kilometers or hours spent on game drives. There were no limits on the time or distance we could travel and we got a good sense of freedom. Instead of following a pre-planned route, Chicho was flexible and really cared about seeing as much as possible, even if that required extra time or effort driving around or talking to other guides for the most up-to-date information about the location of animals. Chicho was a prudent driver, who may have literally saved our lives given the poor condition of Serengeti gravel roads and the high speed of other Land Cruisers passing by. And we will never forget the treats with which our cook Paschal constantly delighted us, especially the fresh avocado salad. What we missed for ultimate perfection was a larger cooler box to keep our drinks cold, plastic bags to protect our bags from the dust, and maybe a book, one or two, that we could read about Serengeti and their animals during the journey.

Also, we have dealt with many tour companies in prime tourist destinations around the world, including Vietnam, Bolivia, Southern Africa, U.S. West Coast. We have never had a better experience than with It Started In Africa, especially when it comes to their immediate responsiveness and professional and courteous attitude towards clients. They went at great lengths to customize our trip not only for Serengeti, but also took care of our stay in Nairobi, transfer to Arusha, and the ensuing flight to Zanzibar, all at competitive prices that we would not have been able to procure ourselves on the market. As any traveler knows, at times things do not go as well as planned, for various reasons. I was amazed how their staff in Europe, as well as in the office in Arusha, personally invested their energy to ensure our trip was smooth and we leave Tanzania with the best memories. Five stars out of five for each of Chicho, Paschal, and the other staff of It Started In Africa.

Mike Harris   –  
United States US
Visited: July 2014 Reviewed: Jun 2, 2015

Email Mike Harris  |  35-50 years of age  |  Experience level: 2-5 safaris

It started in africa
5/5

Fantastic semi-luxury camping honeymoon safari. We had the perfect choice of itinerary (7 days with Tarangire, Serengeti Central and North, Ngorongoro and Lake Eyasi). Plenty of wildlfie and amazing guide, always available for our questions. We saw a lion attacking a gazelle.
We always were served great food in generous portion sizes :) We completely recommend It Started in Africa to all our friends.

James Murphy   –  
Ireland IE
Visited: October 2012 Reviewed: Oct 2, 2014

Email James Murphy  |  35-50 years of age  |  Experience level: 2-5 safaris

Out of this world
5/5

Well what can I say about the great safari experience I had with It started in Africa, to say this company bent over backwards to help me would be an understatement. They did everything I asked and more, from collecting me at the airport and arranging my hotel and doing the same for my return home but lets get to the safari, WOW it was fantastic we started off in Tarangire then onto the Serengeti, Ngorongoro and finally Lake Magyars. The driver and guide were great, stopped when asked and the guide knew so much about the animals. We got to see all of the big 5. Now onto the chef, well the food was out of this world!! 3 meals a day and was top class. The guys would also bring me to local shops in the evening to get some beers and snacks. If I ever have to opportunity to go back to Tanzania I know the 1st call I will be making will be to It started in Africa.10/10

Katherine   –  
United States US
Visited: July 2014 Reviewed: Aug 26, 2014

Trip of a lifetime
5/5

From the first communication with Joao, I felt reassured. He was able to arrange a trip of a lifetime for my sons and me. For 10 days with the excellent and knowledgeable guide, Isaac, we traveled throughout the northern parks in Tanzania. Isaac, respectful of the animals, amazed us with his knowledge. He knows the Latin names of trees, birds by their call, and the behavior of the animals placing us in the exact spot to witness a cheetah kill a reedbuck, lion cubs nursing, a secretary bird feed her young and more. I can't recommend It Started in Africa enough.

Average User Rating
4.3/5
Rating Breakdown
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  • 4 star 14
  • 3 star 1
  • 2 star 3
  • 1 star 31
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